Rapid Response:

Bringing Certified PPE to Europe

Rapid Response:

Bringing Certified PPE to Europe

Rapid Response:

Bringing Certified PPE to Europe

A manufacturer needed urgent support to import, certify, and deliver protective products across Europe during COVID-19

  • At the beginning of the pandemic, one of our existing contacts approached us with an urgent request: they had access to PPE production in Asia, but needed full support with import, certification, and distribution in Europe. The situation was time-sensitive, and most standard logistics channels were already overloaded.
  • We started by verifying the available documentation and worked with testing labs to confirm CE conformity. In some cases, we had to request missing test reports or arrange local repackaging to meet labeling requirements. Customs clearance was coordinated in advance to avoid delays on arrival.
  • Our team dedicated a section of the fulfillment center specifically for this product line — with simplified outbound processes and daily shipping slots to hospitals, pharmacies, and direct customers. Products were packed with instructions and lot numbers to comply with traceability rules.
  • Within a few weeks, the client had a reliable structure in place: certified goods arriving regularly, orders shipped out daily, and transparent stock levels. While not every part was flawless due to high pressure and changing regulations, the result was a working, legal, and scalable system that held up throughout the crisis.

Key Benefits

West & East was instrumental in making sure we could deliver critical supplies on time. They handled every challenge with incredible professionalism – customs, certification, storage, and urgent deliveries. Without their support, we wouldn’t have scaled so quickly when it mattered most.

Michael Tang

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