WEST&EAST is your reliable partner in international business
We help European companies to effectively adapt and capitalize on new opportunities in China.

Process and service overview
WEST & EAST offers comprehensive services for international companies looking to enter the European market. Our company has years of experience and a deep understanding of the intricacies of doing business in Europe. We will help you quickly and efficiently launch your business and establish a strong market presence, leveraging our extensive network of partners and consultants.
Step-by-step co-operation process

Sourcing and Procurement Strategies
Our team of experts will help you find reliable suppliers and secure favorable contracts:
- Reputation checks and production audits
- In-depth market analysis and identification of potential partners
- Negotiation of the best prices and terms
- Quality control of products Alternative options and backup suppliers
Comprehensive Logistics Management
We will organize the delivery of your cargo from anywhere in the world and handle all related issues:
- Multimodal transportation (air, sea, rail, road)
- Customs clearance and certification
- Cargo insurance
- Consolidation and storage in our own warehouses
- Cross-docking and delivery to the final recipient


Warehouse Solutions and Fulfillment
Our modern warehouse facilities and streamlined processes ensure fast and efficient handling of your goods:
- Secure storage in various types of warehouses (dry, refrigerated, frozen, etc.)
- Order picking, packaging, and labeling
- Inventory management and stock control
- Customization and pre-sale preparation of goods
- Handling returns
Business and Trade Consulting
We will help you increase sales both in the local market and on international marketplaces:
- Market research and competitor analysis
- Brand positioning and pricing strategies
- Preparation of texts and photo/video content
- Launch and optimization of advertising campaigns
- Organization of promotional campaigns and loyalty programs


Would you like to start a project with us?
Contact us if you need a reliable partner in Germany or in China. We would like to help your business.